The new spot of famous the saga Sony Bravia, always with the Fallon agency. The idea headlight of the video: giant Zoetrope, the ancestor of the cinema, in order to explain in a ludic way time of cooling of a television and the asset “MotionFlow” of Sony Bravia to 200hz. http://www.youtube.com/watch?v=tkiQM7MXp-c The machine presents images [...]
Continue reading...Monday, February 9, 2009
Intro animation that runs at the beginning of the game. Same concept as the first one….but…..
Continue reading...Monday, February 9, 2009
Motion Theory’s ‘Run’ takes viewers on a journey through the “other” season of NFL running back Darren McFadden. It follows him through the combine, the draft, training camp, practice, and then the opening game of the season. Directed by Mathew Cullen. Credits NFL “Run” Airdate: 2/1/09 Client: NFL Network Agency Agency Consultant: Mering Carson Partner [...]
Continue reading...Wednesday, December 3, 2008
The latest in the series are five kooky spots from Lifelong Friendship Society. Keeping with LFS’s lo-fi hipster aesthetics, each spot communicates the concepts of sharing, influencing and connecting, ending with a drive to the Own Your C website. LFS’s playful approach to their work is a great fit for Own Your C’s target audience [...]
Continue reading...Wednesday, December 3, 2008
So the Milk Group in NY starts a motion group in their big cool building on the west side. The little squad (of four) called themselves Legs and went out to pitch Diesel. They won. And this definitely-not-for-the-squeamish-or-vegetarian ballad (which Legs wrote, directed, edited and scored) is the first result. Note: the clip is also [...]
Continue reading...Sunday, November 16, 2008
After a four-month pitch process, London-based agency TMW chose Parasol Island from a pool of 20 hopeful studios to create the Infinti HD virtual auto plant where you can configure your ideal car and take it out on a test drive in the environment of your choice. The Düsseldorf studio estimates they invested 12,000 man-hours [...]
Continue reading...Tuesday, October 21, 2008
Umeric just launched their updated site showcasing two new projects of note: the MTV Organic IDs (featured on Stash 49) as well as the strange HP+MTV “Birth” promo for a show called Meet or Detete which, like any good horror film, disarms you with ordinary in the 1st act, ramps up the weirdness in 2nd, [...]
Continue reading...Tuesday, October 14, 2008
We’ve posted a couple of these quirky pro-milk spots from Bent Image Lab for the British Columbia Dairy Foundation as Quickies, but with some new ones added to the mix, I thought it’d be good to round up the latest spots here: * Cell Phone Charms * Smack Talking Goldfish * Mousetrap * Statue Race [...]
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Wednesday, February 25, 2009
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