Tag Archive | "Advertising"
Up Close and Personal with a Killer
Another bit of motion magic from Glassworks, this time via their Amsterdam studio thru Belgian agency Openhere. Glassworks 3D artist Markus Lauterbach: “The challenge for me was to get as much detail as possible into a very shallow depth of field. I used hi-res textures of real baby skin to cover our model, added some [...]
Continue reading...Old Spice Jungle Carnage from The Mill
Monday, May 9, 2011
Tim Godsall of Biscuit and W+K Portland are back with another ridiculous single shot TVC for Old Spice. Navigating rainforest peril and a pair of CG skeleton legs the team at The Mill used the full gamut of post magic. According to The Mill’s Lead 2D artist Giles Cheetham, “It’s a classic VFX shot, it has a [...]
Continue reading...Candeland Dives into Jack Daniels
Monday, May 9, 2011
Passion Pictures NYC studio has been buzzing along under the radar for a couple years but that all changes today with the release of this full-CG spot for Jack Daniel’s first entry into the flavored booze wars called “Tennessee Honey.” Director Pete Candeland: “This was a fantastic project to kick-start our New York studio. The [...]
Continue reading...Hey MAC, that’s Wonder Woman!
Wednesday, March 16, 2011
Brooklyn motion-man John Earle extrudes five original illustrations by comic legend Michael Allred into this full minute action/fashion/crime thriller for MAC Cosmetics’ new line of Wonder Woman inspired cosmetics. Original score by Beta Petrol. Direction, Design, Animation, & Compositing: John Earle, Original Illustrations: Michael Allred, Art Director: Loann Lam for MAC Cosmetics, Producers: Cindy Carrandi [...]
Continue reading...Glassworks Reveals the “Strewth”
Tuesday, November 23, 2010
Glassworks in London adds the newest chapter of magic realism to the long-running O2 campaign powered by the breathy tones of Sean Bean. Agency: VCCP, Director: Dom Bridges,Production: Mustard,VFX/post: Glassworks Watch O2 “Strewth”
Continue reading...1st Ave Brews Up a Bot
Tuesday, November 23, 2010
Director Kris Mercado and the 1stAveMachine team seamlessly mix live action drinks and a little CG dude into a convincing and charming spot for a Tassimo countertop beverage maker. Agency: BEING, production/VFX: 1st Ave Machine, grade and finish: Smoke and Mirrors Watch Tassimo “Brewbot Beats”
Continue reading...Juke Trilogy Wraps with “Trophy”
Tuesday, November 23, 2010
The last of three Nissan Juke spots by MassMarket thru TBWA\Toronto continues the tongue-in-cheek vibe to help skirt restrictions by Advertising Standards Canada, which forbids depictions of unsafe driving on TV unless it is clearly fake. Watch Nissan Juke “Trophy”
Continue reading...Direct TV “Don’t Just Watch TV”
Friday, November 5, 2010
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Continue reading...MPC and Fallon Get Mean for Skoda
Friday, November 5, 2010
More VFX fun from the unstoppable MPC in London, this time for Skoda thru Fallon and Somesuch & Co. director Nick Gordon. Agency: Fallon UK, Production: Somesuch & Co., Editor: Dominic Leung @ Trim, Post/VFX: MPC Watch Skoda “Mean Green”
Continue reading...Hornet/Workshop Explore “Claynation”
Friday, November 5, 2010
Hornet Inc. launches their new division called Workshop, “a platform to showcase the craftier work of the Hornet directors,” with this massive stop motion spot directed by Peter Sluszka for Land Rover. The clip was designed, built and shot over five months at Hornet’s DUMBO stage from 1.5 tons of clay by a team of claymation specialists [...]
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Monday, May 9, 2011
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